Who is responsible
Limitless Now Ltd is the controller of the personal information collected through this website. Our registered office is 27 Old Gloucester Street, London, WC1N 3AX, United Kingdom. Company number 12888941.
This notice covers browsing this site, answering our questions, enquiring about a project and booking a discovery call. A separate agreement and, where appropriate, privacy information apply to software we build or operate for clients.
For privacy questions or requests, contact privacy@limitlessnow.ai.
What we collect
- Your enquiry: first and last name, company, email, optional phone number, selected service, question answers and any optional message.
- Your booking: the chosen time, contact details reused from your enquiry, meeting reference and booking status. We also record relevant follow-up and whether a call was attended, rescheduled or missed.
- Visit information: the page you submit from. If you allow Analytics, we also collect the landing page, campaign labels and referring website’s domain. We do not retain the referring page’s full address or advertising click identifiers through this feature.
- Optional analytics: where enabled and with your consent, analytics services collect page visits, interactions, browser/device information and online identifiers to help us understand usage. We do not deliberately send enquiry answers, messages, contact details or booking tokens to analytics.
- Technical information: information needed to deliver and protect the site, such as IP address, request time and technical errors. Hosting and network services may maintain operational logs.
Please avoid putting bank details, identity documents, health information or other sensitive personal information in the message box. The examples on this site use demonstration data.
How we use it
- Answer your enquiry and arrange a call
- We use your details to discuss a project, provide requested information and take steps towards an agreement. The legal basis is taking steps at your request before a contract where you are the potential contracting party, or our legitimate interests in responding to a business enquiry where you represent a company.
- Keep a useful client relationship
- We keep enquiry history, prepare for meetings and organise follow-up in our contact records. Our legitimate interest is managing business relationships without losing earlier context. Submitting the form does not sign you up to a marketing mailing list.
- Understand how enquiries reach us
- Analytics, including visit-source storage and campaign/referral information, uses your consent to measure usage and improve the site. Marketing cookies, if introduced, require separate consent for personalised ads and content. No advertising tags are currently configured. You can change your choice at any time.
- Keep the service reliable and secure
- We use technical information for our legitimate interests in preventing misuse, resolving faults and operating the website. We may also retain information where needed to meet a legal obligation or establish, exercise or defend legal claims.
Your answers produce a suggested starting point using a simple set of rules. This is guidance, not a decision with legal or similarly significant effects. We discuss the actual scope with you before any work is agreed.
Storage and retention
We keep information for as long as it is needed for the purpose for which it was collected. For enquiries, this depends on whether a discussion is still active, the last meaningful contact, the likelihood of continuing the project and any need to resolve a dispute. We periodically review inactive enquiries and delete or anonymise information that is no longer needed.
Client, contract and accounting records may need to be kept longer to meet legal obligations and manage claims. Operational logs and backups are kept according to their security and recovery purpose; deletion from a backup may follow its normal replacement cycle. Any retained backup data remains protected and is not used for ordinary business activity.
We use access controls and other appropriate organisational and technical measures to protect information. No online service can guarantee absolute security.
Your privacy choice is valid for 180 days. An expired choice is cleared the next time the site checks it. Optional visit-source information is stored for the browser tab’s session. When enabled, analytics cookies last up to 180 days; our setup specifies two months for event-level analytics data. Aggregated reports may be retained longer. See the cookie policy.
Your choices and rights
Depending on the circumstances, you can ask to access, correct, erase or restrict use of your personal information, and request portability. You can withdraw consent without affecting processing that was lawful before withdrawal.
Your right to object: you can object to our use of your information based on legitimate interests. Contact privacy@limitlessnow.ai to exercise this right.
Use Cookie settings to stop future optional analytics and marketing tracking. If you have already submitted an enquiry and want the associated source information removed, contact privacy@limitlessnow.ai. You do not need to provide a phone number or optional message, or allow tracking to enquire or book.
We normally respond to rights requests within one month. We may need to verify your identity, and lawful exceptions or extensions can apply. If you are unhappy with our response, you can complain to the Information Commissioner’s Office (ICO). We would welcome the chance to resolve your concern first.
We may update this notice when our services or practices change. The date at the top shows the latest revision.